Sales Are Rising While Inventory Continues Falling

One of the most important trends for buyers and sellers is the relationship between sales and available inventory.

In July:

• Closed sales increased 14.5%
• New listings increased 8.1%
• Inventory decreased 21%
• Months of supply decreased 33.3%

Naples had 5,586 properties available for sale in July 2025. One year later, that number had fallen to 4,415. Months of supply declined from 8.7 months to 5.8 months.

In other words, new properties are coming onto the market, but buyers are purchasing homes fast enough that total available inventory remains significantly below last year’s level.

That is an important shift from the rising-inventory environment Naples experienced previously.

Naples Single-Family Home Market Shows Significant Strength

The Naples single-family home market was one of July’s strongest segments.

The combination of double-digit growth in both sales and median price alongside a 20.3% decline in inventory stands out.

Single-family homes also continue to outperform on a year-to-date basis. Through July, 2,965 single-family homes had sold, an 11.6% increase from 2025, while the year-to-date median price increased 5.4% to $775,000.

For buyers targeting Naples golf communities, luxury neighborhoods, and newer single-family homes, desirable properties may have considerably more competition than the headline days-on-market figure suggests.

Naples Condo Market: More Sales, Lower Median Price

The Naples condo market tells a different story—and creates opportunities for buyers.

Sales volume increased sharply even though the median price declined.

That combination suggests buyers are responding to opportunities within the condo market. Condo sales are up, inventory is down substantially, but buyers remain price sensitive and willing to take their time before committing.

Year to date, the trend is even more notable: 3,013 condos have sold through July, up 24.6% from the same period in 2025, despite the year-to-date median price declining 4.3%.

For buyers who have been waiting for opportunities in Naples condominiums, this is a segment worth watching closely.

Naples Golf Community Real Estate: July's Top 10 Sales

Luxury golf community real estate remained active during July, with high-end sales occurring across several of Naples’ premier private golf communities.

One sale particularly stands out: an estate in Wyndemere sold for $4.5 million after being listed for $4.4 million—and went under contract after only six days on the market.

July’s luxury golf community sales reinforce an important point: the best opportunities are not limited to one community or one membership structure. High-end buyers continue to purchase in bundled, equity and optional-membership communities depending on the combination of golf, home, location and lifestyle they are seeking.

And with golf membership waitlists still a factor at several Naples clubs, buyers need to evaluate the home and golf membership simultaneously. A property offering immediate or transferable golf privileges can have a very different value proposition from a similar home where the buyer must join a lengthy golf waitlist.

Not sure which Naples golf community is right for you? Let us help you compare the homes, golf memberships, fees, waitlists and lifestyle options before you buy. Call 239.370.0892 today.

North Naples Was Another July Standout

North Naples posted particularly strong activity during July.

Single-family home sales increased 11.1%, while the median closed price jumped 46.2% to $1,132,500. Inventory fell 22% and months of supply dropped to only 4.4 months.

The North Naples condo market also experienced a surge in activity, with 98 sales—a 40% increase from July 2025. At the same time, condo inventory declined 24.4%.

Those figures are particularly relevant to golf community buyers because North Naples includes several of the area’s most desirable private golf and country club communities.

Buyers Are Taking Longer—But They Are Still Buying

One statistic that could easily be misinterpreted is days on market.

The average property took 108 days to sell in July, compared with 101 days last year, an increase of 6.9%.

At first glance, that could suggest weakening demand.

But closed sales simultaneously increased 14.5%, while inventory declined 21%.

The more likely takeaway is that today’s buyers are more deliberate rather than absent. They are comparing properties, evaluating condition and pricing, and negotiating before moving forward.

For sellers, this means pricing and presentation matter. Buyers are active, but they are less inclined to overpay for a property simply because it is available.

What Does the July 2026 Naples Market Mean for Buyers?

For buyers considering Naples real estate, July’s numbers send a mixed—but important—message.

You still have negotiating opportunities, particularly with properties that have been on the market for an extended period or require updating. But the overall number of homes available for sale is substantially lower than it was one year ago.

Buyers should keep several factors in mind:

• Inventory is 21% lower than last year.
• Single-family home prices increased significantly in July.
• Condo buyers may find more pricing opportunities despite rising transaction volume.
• Desirable updated homes can move considerably faster than the overall market average.
• Golf community buyers should investigate membership availability before making an offer.
• Immediate and transferable golf memberships can materially affect a property’s desirability.

Waiting for dramatically lower prices could mean having fewer properties to choose from if inventory continues tightening.

What Does the July Market Mean for Sellers?

Sellers should also be encouraged by July’s numbers—but pricing remains critical.

Homes sold for an average of approximately 94.4% of their current asking price, and the overall median sales price increased 2.6%.

However, buyers have become more selective. Properties that are updated, well presented and properly priced are positioned to capture the strongest interest.

The fact that there were 970 price reductions in July, despite strong overall sales activity, demonstrates why starting with the right pricing strategy matters.

Overpricing can cost valuable market time, particularly when buyers have access to extensive sales data and can quickly compare competing properties.

Frequently Asked Questions About the Naples Real Estate Market

Is the Naples real estate market strong in 2026?

Yes. Naples recorded 733 closed sales in July 2026, a 14.5% increase from July 2025, while the median closed price increased 2.6%. Inventory simultaneously declined 21%.

What is the median home price in Naples?

The overall median closed price was $590,000 in July 2026, up from $575,000 in July 2025. The median price for single-family homes was substantially higher at $745,000.

Is Naples real estate inventory increasing or decreasing?

Inventory is decreasing year over year. Naples had 4,415 properties for sale in July 2026, 21% fewer than the 5,586 properties available in July 2025.

Is Naples currently a buyer’s or seller’s market?

The overall market had 5.8 months of supply in July, down from 8.7 months one year earlier. That points to a much more balanced market than Naples experienced when inventory was significantly higher.

Are Naples condo prices falling?

The median condo sales price declined 4.8% year over year to $400,000 in July. However, condo sales increased 18.5%, while inventory declined 21.6%, suggesting buyers are actively responding to available pricing opportunities.

How is the Naples luxury real estate market performing?

Luxury activity remains significant. More than $950 million in Naples residential real estate sold during July, including 209 transactions above $1 million. The month’s highest-priced transaction was a $41.18 million waterfront estate in Port Royal, and all of the Top 10 highest-priced sales were located in Port Royal, Old Naples and Aqualane Shores.

Are Naples golf community homes still in demand?

Yes. Luxury sales in communities including Pelican Bay, Wyndemere, Quail West, Mediterra, Grey Oaks and Tiburon demonstrate continued demand for golf and country club lifestyles. Properties that combine an attractive home with immediate or transferable golf privileges can be particularly desirable when club waitlists are involved.

Final Thoughts: Naples Heads Toward Season With Less Inventory

July’s numbers reinforce an important change taking place in the Naples real estate market in 2026.

Sales aren’t simply holding steady—they are increasing.

At the same time, inventory has contracted considerably. There were 21% fewer homes for sale than a year ago, and months of supply declined by one-third. Yet buyers remain selective enough that the average property is taking longer to sell.

That creates a market where broad labels such as “buyer’s market” or “seller’s market” don’t tell the whole story.

The strongest properties—particularly well-positioned luxury homes, waterfront estates and desirable golf community homes—can behave very differently from the overall market.

For buyers, success increasingly depends on identifying the right opportunities quickly and understanding the nuances of individual neighborhoods and golf memberships.

For sellers, accurate pricing, presentation and a strong marketing strategy remain critical.

And for anyone considering a Naples golf community, the decision extends well beyond the house. Golf membership availability, initiation fees, waitlists, tee-time access, amenities and lifestyle fit can be every bit as important as the property itself.

Thinking about buying or selling in Naples? Let the Naples Golf Guy Team help you navigate the market and find the community, club and home that best fit your lifestyle.

📲 Call or Text: 239-370-0892
📧 Email: Matt@NaplesGolfGuy.com
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